Pink diamond rings received enormous publicity when Ben Affleck celebrated his engagement to Jennifer Lopez by bestowing her with one, reputedly worth over a million dollars. Colored diamonds occur naturally only rarely, and for this reason they are more expensive, and more sought after, than those of the more typical clear color that is often considered to be the defining characteristic of the diamond. And while fancy colored diamond rings, and particularly pink diamond rings, are undoubtedly harder to track down than a more traditional diamond ring, they are available from specialist jewellers, and at slightly less prohibitive prices than J-Lo's ring.

Naturally occurring pink diamonds are relatively rare, making fancy pink diamond rings quite unusual. Many jewellers never have a pink diamond cross their path, and so the problem in purchasing a pink diamond ring can be tracking one down. Some jewellers specialise in colored diamonds, and those that do will probably be able to offer you a better price. Pink diamonds are available in different shades, which can affect the price you pay for a fancy pink diamond ring enormously. Certain hues are more popular than others, so a natural preference for a more unpopular shade will likely save you a lot of money!

Because of the popularity of fancy colored diamond rings, jewellers have developed treatments that can artificially introduce color to the diamond, allowing them to add the pink hue that has become so desirable. Although diamonds that are artificially colored are less valuable than naturally occurring pink diamonds, they are also less expensive to purchase. Though this type of gem remains more expensive than an uncoloured stone, the difference in price is not so large that only celebrities can afford it! So if you adore the unusual look of pink diamond rings, you don't have to lust in vain any longer - simply tighten that waistband and save those pennies, and soon you will have the extra cash in your ring budget to make that diamond blush!